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Dear Friend,

The computer industry has software for everything to do with running a business.  Programs that can save companies time and money.

 Yet many companies are using only a portion of a software package they purchased.  Why?  Because the software only addresses a portion of the problems the company was trying to solve when they originally bought it. 

 To remain competitive, cutting-edge companies look for alternatives to this dilemma.  By building a custom application and addressing only the needs of the current task that needs to be automated, they can enjoy the following benefits:  

Your decision to buy a software package or to continue using a paper system can hinge on any one of these four items. 

Most established companies have their own way of solving problems.  They do not want to use the same software used by other unrelated businesses. Different businesses require different procedures and solutions. They are unique and want to establish themselves as such.

Reasons Why You Should Consider A Customized Software Program For Your Business

1.      The time spent developing a custom application can save you hundreds of hours of learning and adapting to a software manufacture's style of doing business.  You shouldn't have to adapt to the software manufacturer's idea of your business.  The software should adapt to your business and leave you with more time to spend on other aspects of your business.

 2.      Companies that have an older staff or a high rate of employee turnover can also benefit from a custom application.  The more the application mimics the paper trail that you have used for years, the better the software will evolve with your company. The learning curve is much faster and simpler.

 3.      Anyone can say they automated their business with an off-the-shelf-software package.  But business owners who develop an in-house, custom solution add value to their companies.  This additional asset, alone, can be an important reason for some companies to create in-house solutions especially, if you are looking to sell your business someday.

 4.       Some companies need to apply their own mathematical equations to various aspects of the business. These solutions have been developed over the life of the business that the owner knows work best.  When you use off-the-shelf software, you are usually limited to using the calculations or equations provided by the software manufacturer.  This often leads to comments from employees like, "I thought computers would speed things up. It used to be faster doing it by hand!"

Here is the bottom line. For almost any size of business, a custom software application saves time and money and adds value to your company. And you don't need to have a programmer on staff.  A contracted software programmer/consultant reduces the costs associated with maintaining a full-time employee.

Dan Baran is the president of Baran Software, a company that provides custom software applications and solutions for a variety of industries and businesses.

Call Baran Software 727.596.7332